Cookie and storage policy
Cookies & storage
Last updated 4 September 2026
Vice Roulette sets no cookies of its own. It keeps five settings in your browser's local storage, which stay on your device and are never sent anywhere. The cookies that do exist on this site are Google's, set by the advertising that pays for it — and where the law requires it, Google asks you before using them.
Cookies
A cookie is a small file a site asks your browser to store and then send back with every request to that site, which is what makes cookies useful for recognising people across visits and, when third parties are involved, across different sites.
We set none. Not for analytics, not for preferences, not even a "strictly necessary" one. Nothing this site does for itself needs a cookie.
Google sets some. The site carries Google AdSense, and Google's script runs on every page. It uses cookies to choose which ad to show, to stop you seeing the same one over and over, and to measure whether an ad worked. Those cookies are Google's, on Google's domains, under Google's control — we cannot read them, and we never see what is in them. What they are and how long each lasts is set out in Google's own list of the cookies it uses for advertising.
Local storage
Local storage is a different thing with a similar reputation. It also lives in your browser, but it is never attached to network requests: it can only be read by this site's own code, running in your own browser, on the device you are using. It cannot follow you to another site or another device.
Five keys are stored, all prefixed vr.:
| Key | Purpose | Contents |
|---|---|---|
vr.game | Remembers which game you picked | "v" or "vi" |
vr.filters | Remembers how you tuned the dial | Selected categories, difficulty, "playing with mates" on or off |
vr.sound | Remembers the sound toggle | true or false |
vr.stats | Prints your own tally under the dial | Three counts: spins, locked in, chickened out |
vr.daily | Keeps the Daily Vice honest | The date you last completed it, and your current streak |
None of them expires on its own: all five sit there until you clear them, and the site never refreshes or extends them behind your back. None of these is an identifier. There is no visitor ID, no session ID and no random number assigned to you, so even we cannot tell one browser from another.
How to remove them
Clearing site data for viceroulette.com in your browser deletes all five
immediately. It is under Settings → Privacy → Cookies and site data in most browsers,
and in Safari under Settings → Advanced → Website Data. A private or incognito window
throws them away on its own when you close it.
Do Not Track and Global Privacy Control
We do no tracking of our own, with those signals or without them, so on our side there is nothing for them to switch off. What Google's advertising does with them is Google's to answer for, and the controls that actually bite are the consent message and My Ad Centre above.
Consent, and how to say no
If you are in the EEA, the UK or Switzerland, a consent message from Google appears before advertising cookies are used. Say no and you get non-personalised ads instead: the site is unchanged, everything still works, and nothing is withheld from you for refusing.
Anywhere in the world you can also turn personalised advertising off for your Google account at My Ad Centre, block third-party cookies in your browser, or run an ad blocker. None of it breaks the site: the wheel, the challenges and the share card all run in your own browser and never needed the ads to work.
Questions
Email hello@viceroulette.com. The wider picture is on the privacy page.